The Global Fight Against Junk Food: Parents from Kenya to Nepal Share Their Struggles

T scourge of highly processed food items is a worldwide phenomenon. Even though their use is notably greater in Western nations, constituting more than half the usual nourishment in places such as the United Kingdom and United States, for example, UPFs are replacing natural ingredients in diets on each part of the world.

In the latest development, an extensive international analysis on the dangers to well-being of UPFs was issued. It alerted that such foods are leaving millions of people to long-term harm, and called for swift intervention. In a prior announcement, an international child welfare organization revealed that a greater number of youngsters around the world were obese than underweight for the historic moment, as junk food overwhelms diets, with the most dramatic increases in developing nations.

Carlos Monteiro, an academic specializing in dietary health at the a major educational institution in Brazil, and one of the review's authors, says that businesses motivated by financial gain, not consumer preferences, are fueling the shift in eating patterns.

For parents, it can appear that the entire food system is working against them. “On occasion it feels like we have zero control over what we are placing onto our child's dish,” says one mother from India. We spoke to her and four other parents from around the world on the increasing difficulties and frustrations of providing a nutritious food regimen in the age of UPFs.

Nepal: ‘She Craves Cookies, Chocolate and Juice’

Bringing up a child in Nepal today often feels like fighting a losing battle, especially when it comes to food. I cook at home as much as I can, but the moment my daughter steps outside, she is bombarded with colorfully presented snacks and sweetened beverages. She constantly craves cookies, chocolates and processed juice drinks – products heavily marketed to children. Just one pizza commercial on TV is enough for her to ask, “Can we have pizza today?”

Even the academic atmosphere perpetuates unhealthy habits. Her canteen serves flavored drink every Tuesday, which she eagerly awaits. She gets a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and confronts a french fry stand right outside her school gate.

At times it feels like the whole nutritional ecosystem is undermining parents who are simply trying to raise well-nourished kids.

As someone working in the an organization fighting chronic illnesses and spearheading a project called Encouraging Nutritious Meals in Education, I understand this issue profoundly. Yet even with my expertise, keeping my eight-year-old daughter healthy is exceptionally hard.

These ongoing experiences at school, in transit and online make it almost unfeasible for parents to curb ultra-processed foods. It is not simply about the selections of the young; it is about a nutritional framework that encourages and promotes unhealthy eating.

And the figures shows clearly what parents in my situation are facing. A demographic health study found that 69% of children between six and 23 months ate junk food, and 43% were already drinking sweetened beverages.

These figures are reflected in what I see every day. An analysis conducted in the district where I live reported that 18.6% of schoolchildren were overweight and a smaller yet concerning fraction were obese, figures strongly correlated with the rise in junk food consumption and more sedentary lifestyles. Additional analysis showed that many youngsters of the country eat candy or salty packaged items nearly every day, and this habitual eating is tied to high levels of oral health problems.

The country urgently needs stronger policies, improved educational settings and more stringent promotion limits. In the meantime, families will continue fighting a daily battle against unhealthy snacks – an individual snack bag at a time.

St Vincent and the Grenadines: ‘Greasy, Salty, Sugary Fast Food is the Preference’

My situation is a bit unique as I was compelled to move from an island in our group of isles that was devastated by a powerful storm last year. But it is also part of the stark reality that is facing parents in a region that is enduring the gravest consequences of climate change.

“Conditions definitely worsens if a storm or volcanic eruption destroys most of your vegetation.”

Even before the storm, as a dietary educator, I was extremely troubled about the increasing proliferation of quick-service eateries. Currently, even smaller village shops are participating in the change of a country once known for a diet of fresh regional fruits and vegetables, to one where oily, salted, sweetened fast food, loaded with manufactured additives, is the choice.

But the condition definitely intensifies if a natural disaster or geological event destroys most of your produce. Unprocessed ingredients becomes scarce and extremely pricey, so it is incredibly challenging to get your kids to have a proper diet.

Despite having a regular work I wince at food prices now and have often resorted to picking one of items such as vegetables and animal products when feeding my four children. Offering reduced portions or smaller servings have also become part of the recovery survival methods.

Also it is rather simple when you are juggling a challenging career with parenting, and rushing around in the morning, to just give the children a small amount of cash to buy snacks at school. Regrettably, most educational snack bars only offer highly packaged treats and carbonated beverages. The result of these hurdles, I fear, is an growth in the already alarming levels of chronic conditions such as adult-onset diabetes and high blood pressure.

Kampala's Landscape: A Fast-Food Dominated Environment

The sign of a global fast-food brand looms large at the entrance of a mall in a urban area, challenging you to pass by without stopping at the takeaway window.

Many of the kids and caregivers visiting the mall have never gone beyond the borders of this East African nation. They certainly don’t know about the bygone era of hardship that led the founder to start one of the first American international food chains. All they know is that the famous acronym represent all things desirable.

At each shopping center and every market, there is quick-service cuisine for any income level. As one of the costlier choices, the fried chicken chain is considered a luxury. It is the place local households go to celebrate birthdays and baptisms. It is the children’s reward when they get a positive academic results. In fact, they are hoping their parents take them there for festive celebrations.

“Mother, do you know that some people bring takeaway for school lunch,” my 14-year-old daughter, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a local quick-service outlet selling everything from morning meals to burgers.

It is Friday evening, and I am only {half-listening|

Ruth Franco
Ruth Franco

A passionate barista and coffee enthusiast with over a decade of experience in specialty coffee roasting and brewing techniques.